Nikon announces the launch of I AM DIFFERENT, a major new integrated marketing campaign designed to inspire photographers to explore the world of photography through their own individual perspective.
The first phase of the campaign launched in Winter 2014 with a TV commercial featuring Clark. The campaign is fully integrated, with a 20 and 30 second TV commercials, billboards, print, out of home, cinema and online advertising in addition to a documentary.
TV COMMERCIAL
DOCUMENTARY
INTERVIEWS / BEHIND THE SCENES
CLARK'S EQUIPMENT
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JANUARY 25, 2025: CLOSED PERMANENTLY
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